LEADING BRANDS — Wavebreak Podcast

[131] Fast Growth with Vanity Planet's CEO Alex Dastmalchi

Episode Summary

Today on the show we're joined by Alex Dastmalchi, founder and CEO of Vanity Planet and the Dastmalchi family of consumer brands. We talk about building a fast-growing ecommerce brand. Everything from product to marketing to operations and beyond, including: - How to find winning products - How to identify and scale winning marketing channels to tens of millions in revenue - How to keep operations running smoothly as you scale fast - Diversifying revenue and marketing mix to bulletproof your brand And much more. You don't want to miss this episode.

Episode Notes

Today on the show we're joined by Alex Dastmalchi, founder and CEO of Vanity Planet and the Dastmalchi family of consumer brands.

We talk about building a fast-growing ecommerce brand. Everything from product to marketing to operations and beyond, including:

- How to find winning products

- How to identify and scale winning marketing channels to tens of millions in revenue

- How to keep operations running smoothly as you scale fast

- Diversifying revenue and marketing mix to bulletproof your brand

And much more. You don't want to miss this episode.

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This episode is sponsored by...

Klaviyo — Over 10,000 innovative brands are growing their businesses by listening and understanding to cues from their customers--easily turning that information into valuable marketing messages used to build highly segmented, automated email campaigns, such as win back campaigns or abandoned cart emails and more.

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